Business versus Work

When your timeline is an hour or a day, it's easy to get in the tactical groove.

But repeat that hour after hour, day after day, and all you're making is a mess.

This is bureaucracy run amok. This is busy-ness, not effectiveness.

Hold on for a moment and write down your first thoughts about:

What's the long-term plan?

What builds on what?

How do you build assets and leverage instead of merely keeping busy?

How can you tell if it's working?

simon severinoComment