How can art make a difference? I follow this questions since 30 years, and work with strategy sprints to answer it in consulting projects on strategic innovation. Listen to my interview about it on the strategy show.

I am a member of the faculty at the CEIBS Institute Zürich, Switzerland. I am also visiting lecturer at IMD Lausanne, London Business School and Porto Business School.  Recently I had the honour to be listed as one of the world’s “top 25 management thinkers” by the journal Business Strategy Review and was mentioned as "Management Guru" by the Financial Times London.

With my background as artist and business lecturer, I developed the concept of Creative Leadership, which introduces the creative principles of fine arts into the corporate field. For example, through my research in art and the corporate world, I developed, together with the executive search firm Egon Zehnder, a tool for evaluating creativity of top-level management in large corporations. The most recent project in the business context, is an exciting format to evaluate executive potentials together with Egon Zehnder in the Berlin art gallery “Galeriegesellschaft”.

I have published widely on this approach in magazines such as Journal of Business Strategy, Business Strategy Review, and Harvard Business Manager. The  ideas on “Art and Creative Thinking” are discussed in news journals like The Economist, FT London and FT India and my book “The Fine Art of Success” was published by Wiley, in spring 2011. The most recent article on Design Thinking needs a Rethinking for the Business will be published by MIT Sloan, in summer 2017.

The actual art project “Whispers of Power” deals with questions around power and influence, something we think about since Shakespeare times.

What others say:

“It was a very powerful experience. Jörg supported the group to achieve the finest results.”.
MANAGING DIRECTOR Gilbert Probst, World Economic Forum

"He combines unique insights from the creative world with practical implications for the business."
CEO Rob Zandbergen, USG People

"Thinking about new strategic directions for the organization, Jörg helped us to speed up the process and to think about new ideas for the organization in a different way”
MANAGING PARTNER Michael Ensser, Egon Zehnder International


Simon Severino